AJ MINAI
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AJ'S TAKE ON STORYTELLING AND MARKETING
Generation Z, commonly referred to as “Gen Z” or “Zoomers”, are a driving and largely untapped consumer base. At 10…
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The art of marketing is an ever-changing beast – there is never a one size fits all approach. This is…
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The Islamic world has a cynical attitude toward cryptocurrency, on account that it is not Shariah-compliant, and that the money…
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1. Deception The art of deception may take you to where you need to go, but it will never get…
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If you type “leadership qualities” into Google, you’ll find a slew of articles arguing that practically every leadership quality is…
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E-commerce has transformed how people do businesses nowadays; it has evolved over the years to meet the fast-changing needs and…
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Technology and humans are increasingly getting entwined. With the fact that we rely heavily on technology to manage our lives…
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Coaching is one of today’s youngest disciplines; it is one of the newer professions that have come about over the…
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Do you have a deliberate brand story that gets your audience to really give a s**t about you? The article…
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Can someone really know almost everything in these times of data and disruption? I say no. The article was first…
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Are video-based content a must for your business since they return better engagement rates? The article was first published on…
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The answer is YES, but the real question is how to go about executing it effectively. The article was first…
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